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The Power of Platinum
With its versatile, pure and rare qualities, platinum is the chosen jewelry for those who appreciate the finer things in life. Pure and natural. Eternally radiant. A coveted and rare treasure. Which jewelry is able to make such a lasting impression? Only one comes to mind – platinum. Over the years, platinum has been the chosen jewelry for those who truly understand quality and excellence at its best. And it is no surprise why. One of the most sought-after metal by exquisite jewelers, platinum’s coveted qualities make it the best to showcase jewelry designs at its most lavish and luxurious.

Platinum’s qualities are best described in four ways:

PURE
Eighteen-carat gold is only 75 percent pure but platinum is most of the time 95 percent pure. Because of this, it will never fade nor tarnish and keeps its natural white colour for a lifetime. This makes platinum the ideal metal with diamonds, as it will
not cast any of its own colour onto the gem, spotlighting the diamond’s brilliance. Not only that, platinum is so pure that it is naturally hypoallergenic and ideal for those with sensitive skin. Also, because of religion, Muslims are not allowed to wear white
gold or gold. Because of its purity, platinum is the best alternative for those who seek luxury in wedding bands and keepsake accessories.

ETERNAL
Everlasting radiance and durability, no wonder so many are in love with platinum. It is the most secure and protective, which means your jewelry lasts longer when set with platinum. The density of it also makes it more durable than any other metals and
it does not change shape or wear away so you can rest assure your precious stones are held securely. Its brilliant luster will never fade, unlike white gold, which is made to look like platinum but needs to be replated over time to maintain its shine.

RARE
Platinum can only be found in very few places around the world, making it even more rare than white gold or gold itself. It is extremely exclusive, and only those with knowledge of luxury can truly appreciate this fine metal. Every piece of platinum
jewelry is hallmarked so you know you are buying only the best when you go for platinum.

VERSATILE
With its remarkable qualities, platinum is extremely versatile in jewelry design. It is extremely pliable, allowing it to be used in intricate designs. A higher level of craftsmanship is required when working with platinum, lending an air of superiority to this fine metal.

Dedicated to give you the best in jewelry designs, Diamond & Platinum offers a wide range of platinum jewelry that will meet all your expectations for extravagance and indulgence. We work only with the finest – craftsmanship, quality, gems, metal and designs – and you will not be disappointed with our platinum range as it showcases this metal at its very best, used alongside our exceptional selection of first-rate diamonds.

As the specialist store that offers the widest platinum bands in Malaysia, our commitment is to give our customers the best selections to celebrate their special union. Our Pure Love Collection features platinum at its optimum, at 95 percent pure. Coupled with the most beautiful diamonds, we celebrate the purity of love between two souls with these stunning and enchanting wedding rings. The collection offers the most unique and intricate in designs, with diamond settings so brilliant and dazzling. With the deep white luster of pure platinum, it is the ultimate wedding band to symbolise your cherished love.

For the most coveted of our wedding bands, it has to be the Estrella Diamond Collection, paired with the purest of platinum. With its spectacular illumination and eye-catching radiance, this rare diamond is indeed a beauty with its immaculate cut, perfect symmetry and polish. Accompanied by 95 percent pure platinum, it is the ultimate combination of the finest diamond with the most precious of metals. So beautiful, so exquisite, the Estrella Diamonds is your answer to impeccable tastes and fine luxury.

For sweet memories of your lovely day, let Diamond & Platinum make it last forever. Let us share with you a promise of a lifetime together.

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